Impact on Marketing of music

Discuss the impact of digital technology on the marketing of music

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The impact on marketing of music can be affected by many ways, one of which includes; the emergence of convergent mobile technology. An example of convergent mobile technology would be the modern phone. In this case I will be using the Iphone as it is one of the best ways to describe this impact on the marketing of music. What this means is that the phone will have multiple uses, for example the Iphone will have a camera as well as it is able to phone people. Another convergence of the Iphone is that it can send texts as well as access the internet. This has a had a major impact on the marketing of music as it has produced a million more ways to access music rather than just live music as was used a few decades ago. This convergence of music marketing also suggests an increase in the number of buyers; this is because many people will buy the Iphone for its multiple uses, which means they will not have to buy multiple devices as it is easier to buy just one that gives them all. Having an Iphone myself means that I don’t have to buy multiple devices and this means that it becomes less of a hassle and in turn is a lot easier.

E grade
Your opening point is sound, but the example is vague and doesn't really demonstrate any deep level of research. Ideally, you should be discussing the work of a specific artist or company. Your written expression is usually clear, but not always. Proof read more carefully and try to adhere to the structure I presented.